2017 has got off to a great start for Publicasity with the news that we have won a competitive pitch to represent F&F at Tesco in the UK and manage a network of agencies across Central Europe, including Poland, the Czech Republic, Hungary and Slovakia. F&F offers style-led, contemporary fashion with womenswear, menswear, kidswear and activewear collections. Available in 850 stores across the UK and 966 stores in Central Europe, F&F also has a strong online presence.
F&F at Tesco will work with the fashion team at Publicasity and its partner agencies to promote its seasonal offerings through media engagement, press events and influencer seeding, as well as support its brand partnerships. Agencies in each of the CE countries will execute PR campaigns within their own markets, reporting into Publicasity.